Rwandan ride-hailing platform SafeMotos, a smartphone app that allows customers to order motorcycle taxis to their desired pickup location, has crowdsourced funding to help it find and train female moto-taxi drivers. The company is also developing a product that matches female customers with female drivers.
A report by the International Finance Corporation (IFC), named Driving Toward Equality: Women, Ride-Hailing, and the Sharing Economy, shows how ride-hailing fills a transportation gap for women as riders, improving their ability to travel to places that were previously inaccessible to them, and providing women with mobility and a greater sense of independence. The report uses data provided by Uber from Egypt, India, Indonesia, Mexico, South Africa and the United Kingdom, surveying more than 11,000 female and male users of the Uber app. However, neither Uber nor one of its competitors, Taxify, is focused on female customers the same way that SafeMotos is.